Wieden+Kennedy‘s fantastic Old Spice spot is gaining some serious traction. Not quite GEICO Caveman TV show traction. But that’s a good thing.
Petaluma’s own Leo Laporte (Tech TV) just dissected the making of and even interviewed the creative team behind the idea. There’s the inevitable spoofs, of course. Now there’s a tribute song.
See them here …
THE MAKING OF
Petaluma represent! TWiT Live / Leo Laporte presents:
The Making of Old Spice’s: The Man Your Man Could Smell Like.
THE INFOMERCIAL MASQUERADING AS SPOOF
Whoa. Instant Body Shapers … Seriously?
I’m on a horse.
Adv: Old Spice “Different Scents for Different Gents”
Vid: Lonely Island “I’m On A Boat” feat. T-Pain
Jingle: The Utica Club National Carbonation Beer Drinking Song, 1968
One Take: The Man Who Walked Around The World, Johnnie Walker Short