{"id":3969,"date":"2010-04-29T16:19:32","date_gmt":"2010-04-29T23:19:32","guid":{"rendered":"http:\/\/www.unnecessaryumlaut.com\/?p=3969"},"modified":"2010-04-29T16:19:48","modified_gmt":"2010-04-29T23:19:48","slug":"adv-grizzly-bear-do-lottery-dream-commercial","status":"publish","type":"post","link":"http:\/\/www.unnecessaryumlaut.com\/?p=3969","title":{"rendered":"Adv: Grizzly Bear do Lottery Dream Commercial"},"content":{"rendered":"<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"404\" height=\"327\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/babc7kixDAs&amp;hl=en_US&amp;fs=1&amp;rel=0\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed type=\"application\/x-shockwave-flash\" width=\"404\" height=\"327\" src=\"http:\/\/www.youtube.com\/v\/babc7kixDAs&amp;hl=en_US&amp;fs=1&amp;rel=0\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p><strong>Patrick Daughters<\/strong>, who directed the <strong>Grizzly Bear<\/strong>&#8216;s crazily-eyed <a title=\"Grizzly Bear Two Weeks Music Video\" href=\"http:\/\/www.youtube.com\/watch?v=tjecYugTbIQ\" target=\"_blank\">Two Weeks<\/a> video, handled this spot for <strong>Washington&#8217;s Lottery<\/strong>. Their second commercial appearance since <a title=\"Watch VW PunchDub\" href=\"http:\/\/www.youtube.com\/watch?v=MQ3wgX2Oruo\" target=\"_blank\">VW PunchDub<\/a>.<\/p>\n<p>Although the effects merit repeat viewings, there&#8217;s something <em>off<\/em> about the editing of the music and visuals. Sure, they&#8217;re both gorgeous. They&#8217;re just not so great in bed together. (via <a title=\"Grizzly Bear soundtracks commercials\" href=\"http:\/\/stereogum.com\/352681\/grizzly-bear-play-the-lottery\/franchises\/commercial-appeal\/\" target=\"_blank\">Stereogum<\/a>)<\/p>\n<p><strong>BEST USE OF INDIE MUSIC IN A COMMERCIAL DREAM<\/strong>:<\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"404\" height=\"327\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/_Zvqf3sF0b4&amp;hl=en_US&amp;fs=1&amp;rel=0\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed type=\"application\/x-shockwave-flash\" width=\"404\" height=\"327\" src=\"http:\/\/www.youtube.com\/v\/_Zvqf3sF0b4&amp;hl=en_US&amp;fs=1&amp;rel=0\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p><strong>Karen O<\/strong> x <strong>Squeak E. Clean<\/strong>&#8216;s &#8220;Hello Tomorrow&#8221; for <strong>Adidas <\/strong>\/\u00a0<strong>Spike Jonze<\/strong>. Dreamy indeed.<\/p>\n<p><strong><!--more-->RELATED<\/strong>:<br \/>\n<a title=\"Fanmade: Lovingly Crafted Video For Grizzly Bear\u2019s \u201cTwo Weeks\u201d\" href=\"http:\/\/www.unnecessaryumlaut.com\/?p=1872\">Fanmade: Lovingly Crafted Video For Grizzly Bear\u2019s \u201cTwo Weeks\u201d<\/a><br \/>\n<a title=\"Cover: Grizzly Bear, Maritime do Hot Chip\u2019s Boy From School\" href=\"http:\/\/www.unnecessaryumlaut.com\/?p=2897\">Cover: Grizzly Bear, Maritime do Hot Chip\u2019s Boy From School<\/a><br \/>\n<a title=\"Adv: \u201cMoneystache\u201d TV for Minnesota State Lottery\" href=\"http:\/\/www.unnecessaryumlaut.com\/?p=1832\">Adv: \u201cMoneystache\u201d TV for Minnesota State Lottery<\/a><br \/>\n<a title=\"Trailer: Spike Jonze x Absolut Vodka Short Film \u201cI\u2019m Here\u201d\" href=\"http:\/\/www.unnecessaryumlaut.com\/?p=3317\">Trailer: Spike Jonze x Absolut Vodka Short Film \u201cI\u2019m Here\u201d<\/a><br \/>\n<a title=\"Art: The Dreamy Bell Jar Dioramas of Thomas Doyle\" href=\"http:\/\/www.unnecessaryumlaut.com\/?p=3831\">Art: The Dreamy Bell Jar Dioramas of Thomas Doyle<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Patrick Daughters, who directed the Grizzly Bear&#8216;s crazily-eyed Two Weeks video, handled this spot for Washington&#8217;s Lottery. Their second commercial appearance since VW PunchDub. Although the effects merit repeat viewings, there&#8217;s something off about the editing of the music and visuals. Sure, they&#8217;re both gorgeous. They&#8217;re just not so great in bed together. (via Stereogum) [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,7],"tags":[1113,146,145,126,1543,899,1540,170,1542,1541],"class_list":["post-3969","post","type-post","status-publish","format-standard","hentry","category-music","category-video","tag-adidas","tag-advertising","tag-commercial","tag-grizzly-bear","tag-hello-tomorrow","tag-karen-o","tag-patrick-daughters","tag-spike-jonze","tag-squeak-e-clean","tag-washingtons-lottery"],"_links":{"self":[{"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=\/wp\/v2\/posts\/3969","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3969"}],"version-history":[{"count":2,"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=\/wp\/v2\/posts\/3969\/revisions"}],"predecessor-version":[{"id":3971,"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=\/wp\/v2\/posts\/3969\/revisions\/3971"}],"wp:attachment":[{"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3969"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.unnecessaryumlaut.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}