Ünnecessary Ümlaut


A surplus of geekery by :: Fred Abercrombie

Ünnecessary: BRÖÖ Craft Beer Shampoo

This was sent to us by Friend of the Ümlaut Don, who did The Robot in this Beer Circus vid, while in Asheville, NC.

BRÖÖ is a shampoo that uses craft beer as a magical ingredient. I assumed they’d use Asheville Brewing (makers of Moog Beer), but it’s actually St. Terese’s Pale Ale from Highland Brewing. Apparently, using beer in shampoo not only provides opportunity for unnecessary umluats and beer puns (eg “a clean head“), it really does clean like nobody’s business.

But BRÖÖ is not the first.

Let 1978 Kim Basinger tell you about
the first beer-enriched shampoo:  See the rest »


Fab: Moog Filtered Ale from Asheville Brewing Company + Bönus Moog Mix

[UPDATE 6.4 –> Now available for purchase at Bruisin’ Ales]

This limited edition brew from Asheville Brewing Company will benefit the Bob Moog Foundation.

When you drink this in your egg-shaped chair with built-in speakers, rocking out to my Moog Mix below,  take additional comfort in knowing proceeds will support the Foundation’s interactive educational programs to teach science through music—as well as the eventual creation of a Moogseum. Yes, a Moogseum. Full story at Craft Beer News »

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Killer Watts “The Good, The Bad & The Ugly” from The Many Moogs of Killer Watts

The Electric Moog Orchestra “Cantina Band” from Moog Music From Star Wars

Stereolab “Variation One” from Moog Soundtrack

Robin Workman “Mamma Mia” from Moog Plays ABBA

Midlake “My Young Bride” (Moog) from Roger O’Donnell Moog Mix

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Drink up with the Ümlaut: more Beer
Rock out with the Ümlaut: more Music

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Ünnecessary: BRÖÖ Craft Beer Shampoo
Beer: Vintage Schaefer Moog Spot