Ünnecessary Ümlaut

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A surplus of geekery by :: Fred Abercrombie

Drink Up: Beerstache

Sure, beer cans keep beer fresher but bottles let you look fresh. Thanks to BeerStache bottle moustaches.

Look, they even distract from redeye:

Maybe you’ll see these at the Petaluma Whiskerino after-party on a bottle of Lagunitas. Come and find out October 9th.

BeerStaches come in five different colors and can even be custom printed. Would look hot in a Brew Holster Cult bottle holster. Just sayin’.

Visit BeerStache.com »

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Beer Art: The Bruery Autumn Maple in Sections

Now I wanna try this beer even more.

I’m crazy for pumpkin ales in the Fall. But yam beer? Sounds good. Looks even better.

Alyson Thomas of Drywell Art designed this separation of The Bruery‘s Autumn Maple ingredients in watercolor and ink illustration over digital background. It’s currently on The Bruery website.

See more artful separations in Alyson‘s project, Read the rest of this entry »

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Crunch: Ming Dynasty Beer Cans

Though the artist Lei Xue intended them for tea, hence the title “Drinking Tea(2007),” they’d be great beer cans for the fancy new Chinese PBR, Pabst Blue Ribbon Beer 1844.

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Beer + Hot Lava Rocks = Dr. Klankenstein Stein Brewing

Who (else) knew lava rocks had such magical powers?

Brooklyn’s Sixpoint Craft Ales, that’s who.

Apparently the ancient beer masters would use 1000 degree lava rocks to make beer. To resurrect this ancient art, called Stein Brewing, Sixpoint partnered with The Museum of Modern Art‘s adjoining restaurant The Modern. Then they got Aaron Ekroth to help tell the story. Beautifully, may I add.

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Heads Up: REBEL8 x PBR SF Event

UPDATE: The beer has entered the building.

• •   • •

Huge news. Don’t sleep.

REBEL8 x PBR T-SHIRTS & SIGNED POSTERS $20!
+
BREAST CANCER BENEFIT
+
FREE TACOS! FREE PBR! PINBALL!
HOLY SHIT!

@
Saturday, August 21, 2010
G Gallery 2700 19th St, SF CA
6 p.m. – 12 a.m

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Drink: How the New Lagunitas Mason Jar Measures Beer

After Brewed For Thought shared the story of someone receiving the new Lagunitas Mason Jar and its colorful press release, I was surprised there was no comments around the handy measurements on the side.

Recognize ‘em?

Those aren’t fluid ounces. If you’re like me you probably got two outta three:

3.14… –  Yup, Pi π

420 – See the story on Kronik Censored Ale

10/6 –  Did you get this one? Read the rest of this entry »

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Beer: Dempsey’s Now Bottling Petaluma Strong Ale as PSA Extra IPA

Petaluma’s fortunate enough to not only have a terrific craft beer bar like TAPS, but also two breweries within a few miles of each other. Lagunitas of course, and the up-until-now Brewpub-only Dempsey’s.

The latter’s only 4 blocks from my house. Yet, just across the street from me is the Petaluma Whole Foods, where I stumbled across the freshly bottled first offerings from Dempsey’s Restaurant & Brewery. Surprise, surprise.

I spoke to Dempsey’s brewmaster Peter Burrell who confirmed Read the rest of this entry »

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Beer: The Most Awesome Bottle Opener In the World. Ever.

Behold, the Lagunitas Butterfly Knife-Style Bottle Opener.

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Soundtrack: International Beer Day 08.05.10

Today is right up there with International Bacon Day in terms of obscure yet delicious holidays.

International Beer Day (unrelated to the National Beer Drinking Song) was started by some guys in Santa Cruz way back in 2007 and is slowly ebbing out beyond the Yay Area. It’s an August 5th tradition to, well, drink beer. Like you need another excuse.

Supposedly, the proper way to greet someone today is by saying “I bring you the gift of beer“. For which one cannot refuse. Not a bad tradition to start.

Here’s a soundtrack for today’s festivities:

Andy Reynolds “Beer Bottle Mama”
from History of Country & Western

Bob Wills & His Texas Playboys “Bubbles in my Beer”

Beck “Beercan” from Mellow Gold

Utica Club “National Carbonation Beer Drinking Song”

Ramones “Gimmie My Steel Reserve”
from Steel Reserve Beer Commercial

Naked Raygun “Wonder Beer” from Understand?

Admiral Radley (ex-Grandaddy) “I’m All Fucked On Beer”
from I Heart California

Tom T. Hall “I Like Beer” (live)
from The Nashville Storyteller

The Blazers “Glorious Beer”
from More College Drinking Songs

The Seeburg Style K “Beer Barrel Polka”
from Musée Mécanique – San Francisco Vol. 1

DRINK ÜP WITH THE ÜMLAUT: Read the rest of this entry »

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PBR: Pabst Blue Ribbon Beer 1844 Debuts in China

This is not your hipster’s father’s PBR.

The fancy new Pabst Blue Ribbon Beer 1844 is coming to China with a fancy price tag: $44 a bottle. While forty-four bones is too much for almost any beer, especially a PBR, it’s not just an overseas repackage. 1844 is a whole new brew that’s spent some time in premium wooden casks. So, barrel aged? Interesting.

From the 1844 ad copy:

It’s not just Scotch that’s put into wooden casks.
There’s also Pabst Blue Ribbon Beer 1844.

Many world-famous spirits
Are matured in precious wooden casks
Scotch whisky, French brandy, Bordeaux wine…
They all spend long days inside wooden casks

• •   • •

UPDATE:
A Gawker reader found 1844 brewing notes from the brewmaster’s Modern Brewery Age interview back in March:

“We just produced China’s first real specialty beer, an all-malt, reddish brown strong (15.7 plato) ale, dry hopped with Cascade (38 IBU) and aged in new uncharred American whiskey barrels … It’s being bottled in a nice looking 720-ml brown bottle with an enamel label and it is called Blue Ribbon 1844, a reference to Pabst‘s founding date. It will only be sold in China…”
—Alan Kornhauser
Brewmaster, Pabst China
(ex-Anchor Brewing, August Schell Brewing, and more)
Full interview PDF

Anyone in China wanna trade?

Original story at Danwei. (via The New Yorker)

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Pop Quiz: What Beer is Princess Leia Toasting? ANSWERED

Can you name what beer can Carrie Fisher is holding in this 1976 Star Wars: A New Hope shot?

Share the answer »

HINT #1
The beer she’s drinking is popular in the States now but not then.

HINT #2
This shot was from a set near London.

UPDATE: AND THE ANSWER IS … Read the rest of this entry »

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Beer: Mikkeller Beer Geek Breakfast

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Beer: Pics from Lagunitas Beer Circus 2010

Molotov shows how to clear your palate before tasting beers at the one-of-a-kind Lagunitas Beer Circus in Petaluma.

Mel shows there’s a fine line between a furry panda and a panda furry.

These clowns will kick your ass if you don’t look at more pics …  Read the rest of this entry »

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Watch: Cubs Fan Catches Ball in Beer … Then Chugs it

That had to be Old Style he was drinking.

If it was Coors Light he would’ve got hit in the head:

• •   • •

BONUS: GOLF BALL HIT THROUGH BEER MUG


Nike Juice Golf Ball Testing Videos created two years prior to Google Chrome Testing Videos. Pretty cool.

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Beer: El Camino (Un)Real Black Ale

Finally got a chance to try this elusive ale while at the Library Alehouse in Santa Monica, who had limited stock left. It’s a collaboration between Stone Brewing x Firestone Walker x 21st Amendment. And it’s delicious.

El Camino (Un)Real Black Ale is brewed with fennel seed, chia seed, and pink peppercorns—with mission figs added.”

Read the rest of this entry »

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