Ünnecessary Ümlaut


A surplus of geekery by :: Fred Abercrombie

Drink: How the New Lagunitas Mason Jar Measures Beer

After Brewed For Thought shared the story of someone receiving the new Lagunitas Mason Jar and its colorful press release, I was surprised there was no comments around the handy measurements on the side.

Recognize ‘em?

Those aren’t fluid ounces. If you’re like me you probably got two outta three:

3.14… –  Yup, Pi π

420 – See the story on Kronik Censored Ale

10/6 –  Did you get this one?

From the copy on their bottles, six-pack packaging, custom-freakin-molded glassware, and even butterfly knife-style bottle openers, I gotta hand it to the Mad Hatters at Lagunitas for giving one plenty to ponder while knocking back their delicious brews.

Truth at the bottom of a beer glass.

The first-of-their-kind mason jars are now being served at the Lagunitas TapRoom & Beer Sanctuary and can be purchased for only 2 bucks(!)



• •   • •

Beer: The Most Awesome Bottle Opener In the World. Ever.
Watch: Cubs Fan Catches Ball in Beer … Then Chugs it
Lagunitas TapRoom and Beer Sanctuary Now Open
Beer: Pics from Lagunitas Beer Circus 2010
Beer: Goose Island Matilda On Tap, Bourbon County Stout Now In Bombers!


2 Responses

  1. [...] This post was mentioned on Twitter by Tiffany Renée, Unnecessary Umlaut. Unnecessary Umlaut said: How the new Lagunitas Mason Jar measures beer: http://bit.ly/b3giQj @brewed4thought [...]

  2. [...] looking forward to. TRH will be giving away the very cool Lagunitas Mason Jars. The folks over at Unnecessary Umlaut do a fine job of breaking down the info on the unique ‘measurements’ the [...]

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